Brand Management (BUSMKT 1481) Fall 2022

Welcome to Brand Management - BUSMKT 1481

This page gives you a quick access to all the class materials. You can either download all materials here. Or, you can access it via GitHub


Student Testimonials

He was very prepared and knowledgeable about the materials he taught in class. He also was willing to listen to our concerns/issues with the class. He always wanted feedback and was willing to improve

He listened to our concerns and made changes to his teaching. He connected to us in a way we’d understand and was helpful.

presentations were very interesting, I also liked the brand stories we read each week, and the assignment that helped us to learn the course material better.

tries to make class inclusive

Professor Nguyen was a very approachable professor, that was caring and wanted to help the students in the best way possible. He was also very accepting of hearing different suggestions of class platforms and class structure of the class would work best for the group