Mike Nguyen, PhD

Mike Nguyen, PhD

Visitng Scholar

University of Southern California

My name is Mike Nguyen. I am a visiting scholar in marketing at the University of Southern California Marshall School of Business. My research interests include

  • Conceptual: Brand Equity, Virality, Charisma
  • Substantive: Branding, Online Platform, Privacy, Advertising
  • Methodological: Econometrics, Machine Learning, Causal Inference

Download my resume in PDF and Word .


  • Marketing
  • Finance
  • Statistics


  • Postdoc in Marketing

    University of Southern California

  • PhD in Marketing - minor Statistics, 2023

    University of Missouri

  • MA in Economics - Econometrics and Quantitative Economics, 2021

    University of Missouri

  • MBA in Marketing Analytics, Corporate Finance, 2019

    University of Delaware

  • BBA in Marketing, International Business, 2018

    Florida International University